This Packaging Was Inspired By the Surrealists of the 20s

Emilio Medios Internacionales

TSMGO (The show must go on) designed the whimsical packaging for Easy-Mixers, a line of cocktail mixes. The designs feature a variety of animals with mixed and matched features, giving it a playful overall feeling.

“We turned to the beginnings of cocktail-making, linked to digestive medicinal concoctions which helped to balance overindulgence, heavily associated with pharmacists and healing properties. From this ‘medicinal’ facet, we incorporated a pharmaceutical presentation through the bottle.”Natalie Mouradian

This Packaging Was Inspired By the Surrealists of the 20s

Emilio Medios Internacionales, PRENSA

TSMGO (The show must go on) designed the whimsical packaging for Easy-Mixers, a line of cocktail mixes. The designs feature a variety of animals with mixed and matched features, giving it a playful overall feeling.

“We turned to the beginnings of cocktail-making, linked to digestive medicinal concoctions which helped to balance overindulgence, heavily associated with pharmacists and healing properties. From this ‘medicinal’ facet, we incorporated a pharmaceutical presentation through the bottle.”Natalie Mouradian